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LIGHTS,
CAMERA,
ACTION!
Conferences and Live Events Video Production
Single to multi-camera coverage offering clean audio with professional edits for conference recaps and future promotions. Packages include edits with custom graphics, presentation slides, testimonials, photography, full speaker presentations, and event highlight reels (see samples below). If you're a professional speaker or performance artist in need of a video for your resume, then contact us today!
Marketing, Non-Profit, Testimonials, Lifestyle, Tourism...and the list goes on.
Want to let the world know about your fantastic service or product? Good video will drive traffic and broaden your market base. Our task is to fully understand your goals and put the power of video behind it. Whether your video requires a single camera or multi-camera commercial shoot with all the bells and whistles, we have the expertise and flexibility to accommodate a range of budgets.
Aerial Photography/Video
The drone is a game changer in the world of video and photography. Whether it's a gliding shot slightly above the marsh or a panoramic view above the tree line, we'll make sure every angle is covered. We look forward to visiting your location, finding out what makes it special, and framing it beautifully for the world to see. We are drone certified by the FAA. Check out our aerial views below.
Ben Hough
Owner/Creative Director
Ben Hough is the founder and creative force behind Artistic Eye Productions, a full-service video production company established in 2004. For more than two decades, Ben has helped brands, organizations, and entrepreneurs harness the power of cinematic storytelling to elevate their message, engage their audience, and drive measurable results.
With a background in multimedia and early professional experience in the video production department of the NFL’s Carolina Panthers, Ben blends broadcast-level production standards with creative artistry. His work is defined by compelling visuals, intentional storytelling, and pristine audio—crafted to cut through the noise in today’s digital-first world.
In today's market, video is not optional—it’s essential. From brand films and corporate storytelling to promotional campaigns and social media content, Ben partners with clients to create strategic video assets that increase visibility, strengthen credibility, and inspire action. His approach goes beyond production; he focuses on understanding each client’s goals and delivering content that connects emotionally while performing effectively across platforms.
When not behind the camera, Ben can be found on a tennis court, hiking state parks, attending local theater, or reading historical biographies.
TESTIMONIALS
"We love our contest videos. It gets our social media buzzing!"
Greer Reagin / Reagin Orthodontics / Marketing Manager
"Great work! My associates and clients are very happy with the finished product. What a great way to celebrate our company's 50th anniversary."
Robert Gruber / YCR Law / Partner
"Job well done! Exactly what we wanted to show off our accommodations."
Ron Jaicks / Wingate by Wyndham / Property Manager
"Client feedback was positive. Video looks great!"
John Gruveau / Boom Marketing / Creative Director
"You did a splendid job recording our concert. I can't wait to show off this gorgeous video."
Rachel Chesser / Charleston Men's Chorus / Public Relations
Join the growing list of clients who trust Artistic Eye Productions to meet their video needs.
What Makes a Powerful Marketing Video?
A truly effective marketing video does more than deliver information — it captures attention, builds trust, and inspires action. Whether you’re promoting a product, service, or mission, video remains one of the most compelling ways to connect with your audience and move them from interest to investment.
At Artistic Eye Productions, we follow a strategic framework to ensure every video we produce delivers measurable impact.
1. Start with the Problem You Solve
Every successful marketing video begins with clarity. What challenge does your product or service address? How does it improve your customer’s life?
Your audience is not just buying a product — they are investing in a solution. A compelling video clearly articulates that value and positions your brand as the answer.
2. Show It. Explain It. Make It Memorable.
Strong visuals paired with clear messaging create powerful results. Show your product or service in action while clearly communicating its benefits.
While creative visuals and effects can elevate a video, they should never overshadow the core message. Substance always comes before style. The goal is simple: when the video ends, viewers should clearly understand what you offer and why it matters. And don’t forget the human element — introduce the people behind your brand. Authenticity builds trust.
3. Elevate the Experience
Presentation matters. A compelling message deserves exceptional production quality. Professional cinematography, lighting, sound design, and editing transform good ideas into unforgettable visual experiences. High production value doesn’t just look impressive — it reinforces credibility and positions your brand as polished, confident, and trustworthy. We combine industry-grade equipment with creative storytelling to ensure your brand stands out in a crowded marketplace.
4. Speak Directly to Your Target Audience
Effective marketing is specific. Your video should be tailored to the audience you want to reach — whether that’s a particular demographic, industry, or geographic market. Messaging, tone, visuals, and pacing should reflect the preferences and expectations of your ideal customer. When viewers feel the message was made for them, engagement naturally increases.
5. Focus on Value — Not Fear
Trust is built on inspiration, not pressure. Rather than relying on urgency tactics or fear-based messaging, a strong marketing video highlights the benefits and positive outcomes your product or service delivers. Confident brands communicate value clearly and allow their strengths to speak for themselves.
6. Create a Human Connection
The most effective videos feel like conversations, not sales pitches. Speak to your audience — not at them. Engage emotion. Share stories. Show authenticity. When viewers feel understood, they are far more likely to engage with your brand.
7. Include a call to action
Every marketing video should guide the viewer toward a next step. Whether it’s scheduling a consultation, making a purchase, subscribing, or learning more, your call to action should be clear, simple, and easy to follow. If someone has watched your entire video, they’re interested — make it effortless for them to act.
A successful marketing video is strategic, creative, and purpose-driven. When executed well, it becomes one of your most powerful business assets.
At Artistic Eye Productions, we specialize in producing cinematic, results-focused videos that inform, inspire, and convert.
Contact us today to start your next project.
Charleston Tri-County, Columbia, Beaufort, Myrtle Beach, South Carolina